Digital Foodie, creator of the award winning online grocery platform, and Strategix CFT, a global provider of Category Management and Supply Chain Management solutions, have established a partnership.
Digital Foodie is bringing its personalized connected commerce platform to the region’s retailers to enable providing their customers convenient and personalized grocery shopping and the most effective fulfillment solution on the market.
Online grocery in Eastern Europe and D-A-CH (Germany, Austria, Switzerland) regions has not developed quite as rapidly as in other parts of Europe such as France and the UK, but the local shoppers are gradually opening up to the new convenience of eGrocery and a clear trend can be seen towards increased interest in the omnichannel.
Strategix, with its long history of supplying cutting edge technology to retailers in the region, is well placed to capture the trend. The partnership allows Strategix to provide further added value to its retail customers seeking to cater for the needs of the savvy omnichannel shopper.
With Digital Foodie’s SaaS based model taking a retailer’s brand and assortment online is no longer a time consuming and difficult project. Deploying Digital Foodie’s platform is a streamlined, rapid and cost efficient process which can be completed in a few months.
“The grocery retail industry is going through a major transformation from brick and mortar to connected commerce. Time-poor consumers demand convenience both online and in-store. Millennials and digital natives are maturing and gaining purchasing power, putting pressure on grocers to provide modern online experiences. We are proud to be a partner with Strategix and excited for the opportunities this will provide us in this high growth region. The partnership reinforces our position as the leading on-demand grocery platform provider in the world”, explains Kalle Koutajoki, CEO of Digital Foodie.
“For long time, many of our customers have been investing a lot of time and energy to develop and maintain their own eCommerce solutions. Gradually, many retailers realize that they should rather concentrate on developing innovative marketing and retailing ideas and stop trying to become a software house. The Connected Commerce platform and services offered by Digital Foodie allow retailers to focus on their core competence and stay technologically ahead of the competitors”, says Jan Hanussek, CEO of Strategix CFT.
Digital Foodie: Kalle Koutajoki, CEO, email@example.com
Strategix CFT GmbH: Jan Hanussek, CEO, firstname.lastname@example.org
Digital Foodie provides a fully customizable SaaS platform for on-demand groceries. It is used by major retailers and brands. For consumers, Foodie provides a service that empowers people to shop online, consume smarter and eat better. The core of the service is formed by highly personalized food and product recommendations that make everyday shopping easy and fun. For retailers, the platform provides all the tools needed to run modern on-demand operations such as click and collect service and home deliveries. The platform is currently available on web, iPad, iPhone, Android and Windows Phone. Digital Foodie operates currently in USA, Finland, Baltics, Russia and UK. http://www.digitalfoodie.com
Strategix CFT is a global provider of best-of-breed solutions and services in the area of Category Management. With more than 20 years of experience, Strategix is a trusted advisor, system integrator and provider of customized developments.
The one-stop-shop has helped leading retailers and manufacturers in the world in implementing comprehensive integrated Category Management solutions. More information about Strategix CFT: http://www.strategix.eu